Hi! We’re Erin and Jordan – two individuals in Calgary, Alberta with a passion for home décor, creating warm and welcoming spaces, and helping people communicate more effectively in today’s world.
The idea of starting our own business has always felt like a distant future. We’ve both discussed ideas with each other, with friends, with family, but nothing has ever come to fruition. It’s simple - life got it in the way. That is until one night at a Chris Stapleton concert… in front of us we noticed two ordinary looking people, just like both of us, who happened to be the founders of a very successful Canadian clothing company brand. At that moment it clicked for both of us, and we thought, “if they can do it, why can’t we?”
So, how did we land on felt letterboards? You see, we’re the type of people who are forever leaving each other sticky notes: notes of affection, notes of humor, or sometimes just ‘don’t forget to take the garbage out’ notes. We’d recently stumbled upon these letterboards while looking for ideas to redecorate our place, the only issue was that they were sold out of the US. With the currency conversion rate plus duties and taxes, the price of the boards were simply too much. And that’s what clicked, instead of waiting for someone else to bring these boards to Canada, we began designing our own, finding a way to make them, and to sell them ourselves.
Here we are, a ‘few’ samples and test runs later, and our business is finally ready to be launched. Words & Co. is an online store proudly marketing premium felt letterboards for the Canadian marketplace. Not to forget our friends in the US, our boards are more economical thanks to the strong dollar - it’s like shopping a permanent sale!
Use it in your home, in your business, leave a riddle for the kids, or showcase your drink menu with guests – the possibilities are endless. We hope you enjoy these products as much as we do and we look forward to seeing your creations. #shopwordsandco